He’s an American legend, a straight-shooting businessman who brought Chrysler back from the brink and in the process became a media celebrity, newsmaker, and a man many had urged to run for president.
The son of Italian immigrants, Lee Iacocca rose spectacularly through the ranks of Ford Motor Company to become its president, only to be toppled eight years later in a power
He’s an American legend, a straight-shooting businessman who brought Chrysler back from the brink and in the process became a media celebrity, newsmaker, and a man many had urged to run for president.
The son of Italian immigrants, Lee Iacocca rose spectacularly through the ranks of Ford Motor Company to become its president, only to be toppled eight years later in a power play that should have shattered him. But Lee Iacocca didn’t get mad, he got even. He led a battle for Chrysler’s survival that made his name a symbol of integrity, know-how, and guts for millions of Americans.
In his classic hard-hitting style, he tells us how he changed the automobile industry in the 1960s by creating the phenomenal Mustang. He goes behind the scenes for a look at Henry Ford’s reign of intimidation and manipulation. He recounts the miraculous rebirth of Chrysler from near bankruptcy to repayment of its $1.2 billion government loan so early that Washington didn’t know how to cash the check.
Having recently read
Steve Jobs
and of course having been mesmerised by it, I figured that it would be a tough act to read another corporate tale for quite some time. But having asked around a bit, I was recommended the autobiography of Lee Iacocca. As I am still in the mood to learn how great corporate guys have clicked and what makes them stand apart, I decided to get my hands on
Iacocca
. Lee Iacocca is not of my generation, nor do the American cars hold any great presence in my country... so
Having recently read
Steve Jobs
and of course having been mesmerised by it, I figured that it would be a tough act to read another corporate tale for quite some time. But having asked around a bit, I was recommended the autobiography of Lee Iacocca. As I am still in the mood to learn how great corporate guys have clicked and what makes them stand apart, I decided to get my hands on
Iacocca
. Lee Iacocca is not of my generation, nor do the American cars hold any great presence in my country... so while Ford and Chrysler are popular names, reading about Lee Iacocca and his exploits in these companies was never going to be something similar to reading about Steve Jobs and Apple, which is a much more global brand. And this is where Iacocca's manner of writing - simple and playful yet emotive - helped me to strike a bond with his story very quickly.
Iacocca's story starts with his father's arrival to USA (another tale reflecting the role immigrants have played in USA's success), his young days during the Great Depression era, his college days, and then his subsequent move to Ford that marked the beginning of his great career in the auto industry. The story before his arrival at Ford moves at a soothing rhythm - almost makes you feel like your grandpa talking to you over a nice family dinner, remembering the good old days. The real drama starts unfolding with Iacocca's arrival at Ford and his subsequent rise from a dealer to the President of Ford over a thirty-something year period. The pace of the story increases, and the passion along with the knowledge that the author holds for the auto industry is clearly on display.
And then comes the fall... Iacocca's sacking by Henry Ford II must have been the great corporate stories of that time, I assume. But as they say, it's never over until its over. Then comes the rise... Iacocca at the age of 54 takes over the reins of Chrysler, and brings about one of the most incredible turnaround stories in corporate history (at least few must be this popular). Being an autobiography, Iacocca takes the reader through his thought process while evaluating tough decisions at Chrysler, through the hardships and the subsequent successes, his ideologies which he sticks to right till the end; not for a single page does he become dispassionate or guarded in his opinions. His comments on Henry Ford II are really fun to read (it feels like two grandpas fighting!), his wit is never lost (catch the lovely smile on the cover page), and most importantly the lesson which he repeats over and over - of putting things in action, of doing what you have to do rather than sitting idle - is something that needs to be drilled at a very early age in this era where laziness in the society is simply so evident. As this is an autobiography, one has to take certain comments of the author with a pinch of salt, for those are solely his beliefs. But irrespective of that,
Iacocca
is yet another tale I have read that displays the importance of good old hardwork which when executed by a sharp mind yields unbelievable results. Recommend to all who aspire to become fruitful managers and leaders!
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Занятное чтиво :( Но книга меня разочаровала. Очень долго жила в очереди на прочтение, но...
Содержание книги я бы определил так:
1) Процентов на 20 - ура-патриотические сентенции про "великую Америку", про то, как клёво быть американцем, про великое прошлое-настоящее-будущее этой страны и её экономики. Плюс всякие гениальные идеи автора про то, "как нам обустроить Америку" :)
IMHO. всё это мало интересно, т.к. и времена другие, и страна другая, и патриотизм во многом как был, так и остаётся пос
Занятное чтиво :( Но книга меня разочаровала. Очень долго жила в очереди на прочтение, но...
Содержание книги я бы определил так:
1) Процентов на 20 - ура-патриотические сентенции про "великую Америку", про то, как клёво быть американцем, про великое прошлое-настоящее-будущее этой страны и её экономики. Плюс всякие гениальные идеи автора про то, "как нам обустроить Америку" :)
IMHO. всё это мало интересно, т.к. и времена другие, и страна другая, и патриотизм во многом как был, так и остаётся последним прибежищем негодяев (с) С.Джонсон
2) Процентов на 10 - как бы про семью и личную жизнь. Иногда довольно трогательно, слезу выжимает... Особенно, про супругу, больную диабетом и т.п.
Я офигенно эмпатичен, но, увы, многолетний опыт участия в предвыборных компаниях донельзя обострил мой нюх на разного рода джинсу. Прям вот отчетливо представляю себе эту картинку, когда главный редактор морщит лоб и говорит: "Что-то книга скучноватой получается... Мы теряем аудиторию домохозяек! Надо срочно дописать что-то слезоточивое и сентиментальное".
Пассажи эти про семью какие-то инородные в тексте, искусственные :(
3) На 40% - однозначно про глобально раздутое Эго автора. Проще говоря - хвастовство про собственное величие. Даже несмотря на все объективные достижения, неустанное на протяжении всего текста самолюбование автора утомляет и раздражает.
Особенно не понравилось:
- очень однобокое описание Генри Форда - как бабника, алкоголика, тирана, самодура, и бестолкового управленца. Сначала было смешно, а потом дошло, что "великий" Якокка до сих пор обижен на своё увольнение Фордом, и просто с помощью книги сводит счёты. Мелко... :(
- много про свои успехи, мало про людей, которые помогли в достижении этих успехов. М.б. это лидерский стиль того времени, когда "герой должен быть один"? Но мудрый-то человек должен же понимать, что без поддержки окружающих он - ничто...
И ещё... Книга переполнена понтами :) Но читать про них было интересно (с антропологической точки зрения ;)))), т.к. это (понты) в полной мере роднит наших современных топ-манагеров с тогдашними (в лице Якокки).
4) Лишь на 10% книга - про менеджмент. Кое-что любопытное на уровне расхожих цитат-афоризмов присутствует... Эдакие изречения про "правильных лидеров". Но почему-то снова преследует ощущение, что это редакторская джинса :(
И в целом именно в плане понимания сути и принципов управления - книга почти бесполезна :( Да, автор довольно подробно описывает кейс с выведением Крайслера из кризиса; да, он подробно описывает сделанные шаги и совершенные действия.
Но он не описывает самого главного - логики принятия этих самых антикризисных решений! Красной нитью сквозь книгу проходит один довод: "Я сразу знал верное решение, потому что я такой великий". Угу, это очень полезные сведения для начинающих менеджеров: "Заболейте манией величия, и сможете вывести любую корпорацию из кризиса". :(
Короче, книга - не из разряда деловой литературы, а так - беллетристика. Немного мемуары, немного реклама, немного политиканства. Ну, в лучшем случае можно понимать книгу как некую мотивирующую литературу (прокачку понтов) для менеджеров-новичков. Разочарован :(
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Gene
Да ладно вам Сергей бросьте это насчет моего места жительства. Где я живу не имеет значения и ни какого отношения к моим знаниям про "русское пижонств
Да ладно вам Сергей бросьте это насчет моего места жительства. Где я живу не имеет значения и ни какого отношения к моим знаниям про "русское пижонство". А на счёт сравнений давайте не будем перегибать палку. Может еще пару деспотов приведем в пример и тогда точно все станет ясно. Короче, Тимофей дал прекрасный совет. Давайте критиковать саму книгу а не человека о котором написанно.
Вот смотрите я начну. Книга написана ужасно. Языком 5и летнего мальчика. Особенно если читаешь эту книгу в оригинале а не в переводе.
Замечаете разнитсу в критике. А критику о Lee Iacocca я бы хотел слушать из других источников, желательно от людей которые достигли похожих вершин.
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Jun 05, 2015 04:59AM
Sergei_kalinin
Удачи. Найдёте достойную (по Вашему мнению) критику Якокки - поделитесь, если не жалко.
Jun 05, 2015 07:12AM
Lee Iacocca is a compelling and an easy to read book.Even though this was written almost 30 years back,this provides a window to the auto industry in a manner which is relevant even today.Fired at the age of 54 by Henry Ford,after serving the presidency for 8 years,Iacocca doesn't sit back and play golf.He joins Chrysler,revives it and brings it back from the brink of bankruptcy.The father of Mustang and one of the greatest CEO of all times is a man who believes in working hard and being straigh
Lee Iacocca is a compelling and an easy to read book.Even though this was written almost 30 years back,this provides a window to the auto industry in a manner which is relevant even today.Fired at the age of 54 by Henry Ford,after serving the presidency for 8 years,Iacocca doesn't sit back and play golf.He joins Chrysler,revives it and brings it back from the brink of bankruptcy.The father of Mustang and one of the greatest CEO of all times is a man who believes in working hard and being straight forward.No wonder he is considered an American legend :)
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Он был одним из лучших президентов "Форд Моторз" и тем, кто спас от банкротства и привёл к процветанию компанию "Крайслер". До этого времени часто слышал в основном плохие отзывы о Ли Якокке. Но когда дошло время к его книге я понял о чем идёт речь...
Жизненный и карьерный путь автора действительно вдохновляет. Не совсем разделяю ценности Якокки, но мне нравиться его прямота и умеренная дерзость. Его профессионализм сложно оспорить или же поодать сомнению. В книге достаточно много моментов в кото
Он был одним из лучших президентов "Форд Моторз" и тем, кто спас от банкротства и привёл к процветанию компанию "Крайслер". До этого времени часто слышал в основном плохие отзывы о Ли Якокке. Но когда дошло время к его книге я понял о чем идёт речь...
Жизненный и карьерный путь автора действительно вдохновляет. Не совсем разделяю ценности Якокки, но мне нравиться его прямота и умеренная дерзость. Его профессионализм сложно оспорить или же поодать сомнению. В книге достаточно много моментов в которых автор открывает свои секреты успеха, которые могут пригодиться большинству целеустремлённых людей.
Смело рекомендую данную книгу менеджерам, предпринимателям и желающих стать ими.
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My absolute favorite book of all time! I have read this book over and over again, throughout the years. Although I'm usually into more spiritual/science type books, this one has always moved me because it's about business, cars, family, and a true super-hero. In short; it's got it all! I've read many books on business management, but nothing has taught me more about hard work, discipline, and even faith, than Lee's autobiography. If I were stranded on a desert island and could only have one book
My absolute favorite book of all time! I have read this book over and over again, throughout the years. Although I'm usually into more spiritual/science type books, this one has always moved me because it's about business, cars, family, and a true super-hero. In short; it's got it all! I've read many books on business management, but nothing has taught me more about hard work, discipline, and even faith, than Lee's autobiography. If I were stranded on a desert island and could only have one book; this would be the book!
Beyond the greatness of this man and his book, 100% of all profits from this book's sales went, and goes, to diabetes research...All this before millionaires did this sort of thing as a marketing tool.
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I guess he wrote the book because of the ego. The story is quite interesting, it was nice to look inside automobile industry, but sometimes it looked like Lee was telling just how great he was and how miserable and silly was Ford and others. The book is nice to be read, but definitely not a must. Especially nowadays.
Lee Iacocca's autobiography is an appealing read if you belong to the automotive industry. The insiders view of the two of the big three automotive giants - Ford and Chrysler, is enough reason to pick up the book.
The book has some amazing management nuggets on how to lead a productive ans a healthy work-life. The two golden nuggets I took away from the book was:
1. In the end, all business operations can be reduced to three words: people, product, and profits.
2. Divide and track your own profes
Lee Iacocca's autobiography is an appealing read if you belong to the automotive industry. The insiders view of the two of the big three automotive giants - Ford and Chrysler, is enough reason to pick up the book.
The book has some amazing management nuggets on how to lead a productive ans a healthy work-life. The two golden nuggets I took away from the book was:
1. In the end, all business operations can be reduced to three words: people, product, and profits.
2. Divide and track your own professional goals in quarters as your company does.
From a superficial level, the book is neatly divided into two segment:
1. Journey at Ford
2. Embattle Journey at Chrysler
But then the golden goose lies in the last segment of his book - "The Straight Talk". The article on the Japanese challenge is an engaging read which poses a comprehending argument on 'Fair vs Free Trade".
What the book fails in delivering is the following:
1. The family of the protagonist makes only a fleeting presence throughout the book. One of the Lee Iacoccoa's quote says" The only rock, the only institution that stays is your family". The book falls short on revealing the personal side of Lee Iacocca.
2. The portrayal Henry Ford's eccentric behavior has an amazing parallel to a Bollywood antagonist. The little scoops of Henry Ford II keeps the "masala" factor on. But the criticism on HF2 doesn't seem entirely fair. HF2 recruited a band of young guns who were dubbed as "Whiz Kids". Currently Ford is regarded as one of the best Financial Institutions and it is because of the practices laid by one of the Whiz Kids. This is just one of the instance.
3. The books looks preachy at lengths for several times. The protagonist cannot do any wrong and is the Superman of the book. Maybe that's why an autobio is written. But Steve Jobs was very forthcoming about this negativities in his book.
All in all the book is a fair and a straight talk from Lee Iacocca - he said it as he saw it. There are plenty of anecdotes in the book, This one takes the cake - at the height of the Mustang frenzy, Lee was flying transatlantic to Europe when two pilots of jets flying nearby and a Captain from a Ship in "radio wave vicinity" patched in to talk to Lee when they figured out he was in the plane!
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Donated by an ex-boss who believed I may learn a thing or two from his idol. I did and bitching was one of the lessons. Man, this books reeks of Iacocca's hate of Mr. Ford and you will be reminded of it in almost everything Mr. Iacocca did at Chrysler.
The very explicit hire-and-fire methodology justified is at the least very disappointing.
This book was great insight into auto leader great. It had me briefly flirting with supporting trade protectionism with respect to US fiscal and monetary policy when I was a novice on the subject. The concepts are not completely sound, but the book is an excellent autobiography on Lee Iacocca.
His automotive career had its ups and downs, yes, but Lee Iacocca is an American success story. This book covers his firing from Ford, his hiring at Chrysler, and his subsequent resurrection of that company through an unprecedented government bailout which saved many jobs. Chrysler regained market share and the trust of consumers, and even had Iacocca in commercials telling consumers, “If you can find a better car, buy it. The “father” of the Ford Mustang, Iacocca was a car designer at heart who
His automotive career had its ups and downs, yes, but Lee Iacocca is an American success story. This book covers his firing from Ford, his hiring at Chrysler, and his subsequent resurrection of that company through an unprecedented government bailout which saved many jobs. Chrysler regained market share and the trust of consumers, and even had Iacocca in commercials telling consumers, “If you can find a better car, buy it. The “father” of the Ford Mustang, Iacocca was a car designer at heart who was forced to become a marketer to save Chrysler. This book serves as a history lesson of the car industry in the 1970s and 80s, and is a must-read for car buffs!
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Born to hardworking Italian immigrants in America, Lee Iacocca knows the value of discipline and hard work. He has been brought up to respect the the dignity of labour and to fight for what is right. Known to be a hard and fast talker, Iacocca is the perfect salesman. In his days at Ford, he is the brain behind successes such as the Mark III and Mustang. But a clash of personalities between him and the Chairman Henry Ford II sees him losing his job just weeks ahead of his 54th birthday. Iacocca
Born to hardworking Italian immigrants in America, Lee Iacocca knows the value of discipline and hard work. He has been brought up to respect the the dignity of labour and to fight for what is right. Known to be a hard and fast talker, Iacocca is the perfect salesman. In his days at Ford, he is the brain behind successes such as the Mark III and Mustang. But a clash of personalities between him and the Chairman Henry Ford II sees him losing his job just weeks ahead of his 54th birthday. Iacocca minces no words in his portrayal of Ford as a capricious man with a huge ego. This is a tough phase in his life, when he and his family are deserted by most of his Ford friends. However, Ford's loss is Chrysler's gain. Chrysler loses no time in bringing Iacocca on board to steer it clear from the verge of bankruptcy. This is a period of endless struggle, going in and out of the Congressional building to get the $1.2 billion loan guarantee and to convince the lender banks that Chrysler can come good on its promise. But, Iacocca comes through on the challenge and the rest is history.
A very engaging read for those who love challenges.
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Lee Iacocca wrote this book while he was still seen as one of the most successful managers in American automotive history, after he had switched from working for Ford to become CEO of the ailing Chrysler, and had managed to rescue it (temporarily, as it turned out) from foreign takeover. In some ways, now that his light has faded a bit, it may be easier to see this book as being useful for its advice on management from a flawed but gung-ho manager, rather than as an ego document of one man’s lif
Lee Iacocca wrote this book while he was still seen as one of the most successful managers in American automotive history, after he had switched from working for Ford to become CEO of the ailing Chrysler, and had managed to rescue it (temporarily, as it turned out) from foreign takeover. In some ways, now that his light has faded a bit, it may be easier to see this book as being useful for its advice on management from a flawed but gung-ho manager, rather than as an ego document of one man’s life. One thing that will always stay with me from this book is Iacocca’s “kiss of death” line (page 61): “Now there’s one phrase that I hate to see on any executive’s evaluation… ‘He has trouble getting along with other people.’ …I always think ‘He can’t get along with people? Then he has a real problem, because that’s all we’ve got around here. No dogs, no apes – only people.’” Throughout the book, Iacocca emphasizes the importance of working with people, of looking at their strengths, of giving them the opportunity to live up to their potential. This is what he saw as the secret to his success, his ability to put people in the positions where they could do the most satisfying work for themselves, and thus strengthen the organization, and this is the most valuable lesson of the book.
Where the book is weaker, is Iacocca's many efforts to justify himself and deride his detractors. Hesounds like a disgruntled ex-employee whenever he talks about Henry Ford, Jr. He does convey the sense of having felt deeply hurt and betrayed by Ford and other Ford Motors execs when he was fired - and that's a legitimate reflection on his own experience, but when he describes Ford's character and actions, he comes out sounding distinctly bitter and biased. A bit better, although also biased, is some of his discussion of economics. Iacocca was somewhat rare in the business world for being in favor of government regulation and bailouts (Chrysler wouldn't have survived the 80s without one). He comes from a working-class immigrant family, and, while far from a radical, trends a bit more to the Left than others of his profession. He makes some good points about ideological libertarianism and its weaknesses, but one can't help seeing some of his interpretations here as also self-serving. Overall, the book is far from perfect, but not a waste of time either.
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Iacocca takes us on an interesting journey through his time at Ford and then later at Chrysler. At the time it was written, he was still at Chrysler and Chrysler was still a great company.
Reading this book provides the reader with a little insight as to what made Iacocca tick. The book has some amusing stories and it takes an opportunity to take a jab at Henry Ford II.
History proves that what Iacocca accomplished wasn't actually great management. It was really a charismatic leader in the right
Iacocca takes us on an interesting journey through his time at Ford and then later at Chrysler. At the time it was written, he was still at Chrysler and Chrysler was still a great company.
Reading this book provides the reader with a little insight as to what made Iacocca tick. The book has some amusing stories and it takes an opportunity to take a jab at Henry Ford II.
History proves that what Iacocca accomplished wasn't actually great management. It was really a charismatic leader in the right place at the right time. Many of the decisions made and programs put in place at Chrysler fell apart when Iacocca left.
Regardless, this is a very interesting book and it is well worth taking the time to read it.
Book Review Policy
My policy on book reviews is to give you my honest opinion of the book. From time to time publishers will give me a copy of their book for free for the purpose of me reading the book and writing a review. The publishers understand when they give me the book that I am under no obligation to write a positive review.
If you will look at all my reviews you will see that there have been occasions when I have written a negative review after having been given a book.
I often provide links to books on Amazon.com where you can purchase books and help support the continued operation of this blog. However, I strongly encourage you to check out your local library. Many libraries now offer electronic borrowing for free.
This book is a part of my personal library. I have forgotten where I obtained it in the first place.
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This book was lent to me and it sat on my desk for months because I had no idea who Iacocca was and had no interest in it. I finally gave it a try, without expecting much, and was blown away. The book was compelling and interesting and also really easy to read.
Iacocca was the president of Ford for decades. He goes into detail how he turned the company around and shared his innovative management style. I liked his management style a lot and agreed with everything. He also wrote a lot about how cr
This book was lent to me and it sat on my desk for months because I had no idea who Iacocca was and had no interest in it. I finally gave it a try, without expecting much, and was blown away. The book was compelling and interesting and also really easy to read.
Iacocca was the president of Ford for decades. He goes into detail how he turned the company around and shared his innovative management style. I liked his management style a lot and agreed with everything. He also wrote a lot about how crazy Henry Ford was. Of course there are two sides to every story but Iacocca paints a very vivid picture of a rich, paranoid, homophobic and racists S.O.B.
Iacocca worked at Ford from 1946 to 1978 when he was fired. He went on to become the president of Chrysler and turned the failing company around (which I believe failed eventually because I think Chrysler recently filed bankruptcy?).
The book was a really fascinating read and I'm glad I gave it a try even if it wasn't a subject I'd normally be interested in.
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Billy, you may like this book. A friend at work lent it to me.
I found it quite interesting, as I have been in management in a small company. The book is long, and all about the BIG business world. Iacocca was the son of Italian Immigrants. He went to work for Ford Motor Company, and was very successful, and tells how he kept moving up in the company, and became president of Ford. Then he was fired by Ford, and became bitter.
Quote from the book: "As you go through life there are thousands of lit
Billy, you may like this book. A friend at work lent it to me.
I found it quite interesting, as I have been in management in a small company. The book is long, and all about the BIG business world. Iacocca was the son of Italian Immigrants. He went to work for Ford Motor Company, and was very successful, and tells how he kept moving up in the company, and became president of Ford. Then he was fired by Ford, and became bitter.
Quote from the book: "As you go through life there are thousands of little forks in the road, and a few really big forks. - those moments of reckoning, moments of truth."
He then became President of Chrysler, and ended up firing 31 or the 32 Vice Presidents, and saved Chrysler from bankrupcy.
In his book he is very blunt, boastful, and patrotic to America. I wish he had told more about his personal and family life.
His view on how to make America great again, stop being so greedy, and work hard. We need more engineers, scientists, and technicians, (Japan has four times more than we do, and we have 15 times more lawyers).
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Having always been a distant admirer of the auto industry,
Iacocca
provides a window into one of its most fascinating sagas while also providing sage leadership advice that transcends that era and continues to remain relevant today.
As a story-teller, Iacocca comes into his own when describing his relationship with Henry Ford II and the struggles he faced during the mid-70s working for an increasingly paranoid and overbearing boss who could not bear to have his image eclipsed by the President of
Having always been a distant admirer of the auto industry,
Iacocca
provides a window into one of its most fascinating sagas while also providing sage leadership advice that transcends that era and continues to remain relevant today.
As a story-teller, Iacocca comes into his own when describing his relationship with Henry Ford II and the struggles he faced during the mid-70s working for an increasingly paranoid and overbearing boss who could not bear to have his image eclipsed by the President of his grandfather's company. Having never been a great fan of the Mustang, I found his recollection of its development interesting, but the former was far more entertaining (even though Iacocca's statements regarding Henry Ford II are completely biased and in some cases petty).
Without a doubt, his account of the Chrysler turnaround was a thrilling read. His impression of the congressional proceedings, the history of loan-guarantees, how he marketed the K-car and improving quality to showcase Chrysler's strong engineering fundamentals was brilliant. I couldn't help but keep turning the pages when reading these chapters. Having spent a summer in Detroit and worked in the auto industry, I was able to relate to many of the challenges faced by the engineering team.
I was impressed with Iacocca's ability to describe the highs and lows of his tenure at Ford and Chrysler, I was also struck by his ability to step back and distill what it meant for the industry and America as a whole. What makes this more impressive is the fact that he was able to do so just a few years after the repayment of the loan-guarantee from the federal government , and while still actively involved in running the Chrysler corporation. His plea for fair trade laws with the Japanese, creating a national industrial policy, need to renegotiate union contracts (affecting the future of manufacturing in America), stringent fuel standards, etc. have proved to be highly prescient in the nearly three decades since the book was first published.
The refreshing candor with which Iacocca describes his management style includes a discussion about human nature and what motivates people from all walks of life to do great work. In addition, his prescription for what makes managers great was far more engaging than countless leadership books I've previously read. No wonder it was one of the most widely read books in business schools across the country.
Lastly, I can't recommend this book enough due to it's writing style. While I haven't read many autobiographies and can only guess at the advantages provided by that style of presentation over others, I can certainly say that while reading this book, I didn't feel like I was reading an account of Iacocca's life or the auto industry. I felt as though I were having a conversation with the man himself.
Although I have just finished reading this book, I have a strong feeling that
Iacocca: An Autobiography
will be among the few that stay on my bookshelf for a long time.
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It's been few years since when I was planning to read this book but was not dong so.Main reason for not ding so was the -ve review of this book by few of my friends. I did heard good review of this book but some how those aren't huge enough for me to read it. One of the major criticism that I heard about this book was that Iacocca had explain his struggle and success very well but he had not told the actual reason of why he was actually fired but after reading this book I can very well say he ha
It's been few years since when I was planning to read this book but was not dong so.Main reason for not ding so was the -ve review of this book by few of my friends. I did heard good review of this book but some how those aren't huge enough for me to read it. One of the major criticism that I heard about this book was that Iacocca had explain his struggle and success very well but he had not told the actual reason of why he was actually fired but after reading this book I can very well say he has clearly explain the circumstances under which he was fired and I do believe sometimes whims of the person can create these kind of situations.
What I liked about this book is its structure,its flow and the knowledge. He hadn't wrote book for the sake of it. He has clearly done his homework before writing this book. All of the chapters are information but specially those at the end are too good.
I won't go on to say that he has written everything about his career, obviously there are few things which he could not reveal or may be should not. but overall this is good read.
Interesting history of the automobile industry, Iacocca was president of Ford and Chrystler in the 1970s and 1980s. Also good US history re the Chrystler bankruptcy crisis in the 1980s and the economic threat from Japan during that time too.
Overall a decent book, and I was most struck by the arrogance and ego with which Iacocca writes. The guy clearly knows he was a successful businessman, and his pithy short sentences clearly demonstrate that he knows how good he was.
Interesting too that while
Interesting history of the automobile industry, Iacocca was president of Ford and Chrystler in the 1970s and 1980s. Also good US history re the Chrystler bankruptcy crisis in the 1980s and the economic threat from Japan during that time too.
Overall a decent book, and I was most struck by the arrogance and ego with which Iacocca writes. The guy clearly knows he was a successful businessman, and his pithy short sentences clearly demonstrate that he knows how good he was.
Interesting too that while he claims he was a family man, and never took weekends away from his family, he still worked his ass off. What is the right work-family balance? He seemed proud that he was able to spend 2/7ths of his time with his family (weekends), but was that enough? His lifestyle directly contributed to the failing health of his diabetic wife, and he mentioned that he never told her how much he admired her struggle before she died. Maybe if he hadn't taken such an ambitious career path, and if he hadn't forced her to completely alight her life around his, she would have lived longer and he would still have a wife. In any event, it was an interesting exposee of work-family balance, and while I think he performed reasonably well, he could have been better.
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It has been a while since I have read this book - probably the first of the Autobiographies - if Mahatma Gandhi's "The Stories of my Experiments with truth" is not considered since I never finished the book. Not that the book is boring but I have never managed to finish it since it is a book I own.
I give this book a good rating because I don't think I could ever rate a well written autobiography lower than a 4. (I have a right to change mind) Also this book was a fast read and I remember a sense
It has been a while since I have read this book - probably the first of the Autobiographies - if Mahatma Gandhi's "The Stories of my Experiments with truth" is not considered since I never finished the book. Not that the book is boring but I have never managed to finish it since it is a book I own.
I give this book a good rating because I don't think I could ever rate a well written autobiography lower than a 4. (I have a right to change mind) Also this book was a fast read and I remember a sense of satisfaction after reading this book. I don't remember much of this book maybe because I am not interested in cars or because of a bad memory.
The only thing I remember of this book - the reason behind the horse emblem of the Ford Mustang -
"it was decided that the image of the galloping horse best represented the free spirit of the car and its intended buyers. To further drive home the message, the galloping horse on the Mustang logo is shown running the opposite way that trained racehorses run around a track". (got it off a website so in quotes) A fact that is significant because I think good managers/CEOs have always got to keep the product and customers in mind. Also more importantly this is an interesting piece of trivia - which is why it struck more in my head.
Lee Iacocca is credited with raising Chrysler back from the dead after he was fired from Ford. When I started this book, I was hoping to read about something radical and different that helped him work his miracle, but what he did was poach a lot of people from Ford, cut costs at Chrysler, take a loan from the bank and get the US government to underwrite it and negotiated with the worker’s union for better terms. I am sure he did a brilliant job executing this, but if there was something more, th
Lee Iacocca is credited with raising Chrysler back from the dead after he was fired from Ford. When I started this book, I was hoping to read about something radical and different that helped him work his miracle, but what he did was poach a lot of people from Ford, cut costs at Chrysler, take a loan from the bank and get the US government to underwrite it and negotiated with the worker’s union for better terms. I am sure he did a brilliant job executing this, but if there was something more, then it definitely is a well kept secret. Unlike Lou Gestner’s story of the IBM turnaround, there was very little takeaway for me on what exactly Iacocca did. This book is more of a diatribe against Henry Ford for firing him and some wild ranting towards the end of the book about the trade and economic policies of the US. Lee Iacocca comes across as a man who clearly believes that he is always right, some might say confidence; a necessary quality in a CEO. To me, he came across as brashly arrogant. Some people wanted him to run for Presidency after Chrysler and in the last couple of chapters in this book, he proceeds to outline what he believes US trade & economic policy should be like. Thank God he decided not to run!
I guess Lee Iacocca was brilliant as a CEO, but does not fare as well as an author and would certainly have been a disaster as the President of USA!
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I remember reading this in the 80s (after waiting months to get it at the library) and thoroughly enjoying it. Something made me want to read it again and a lot of the lessons still hold true. This is still a great book on the topic of management and motivation if you can get past dinner off the dated examples. Managing people then may have been even more transparent than now as there was more face-time and not the distractions like email, texting, etc. that we face today. I found the writing a
I remember reading this in the 80s (after waiting months to get it at the library) and thoroughly enjoying it. Something made me want to read it again and a lot of the lessons still hold true. This is still a great book on the topic of management and motivation if you can get past dinner off the dated examples. Managing people then may have been even more transparent than now as there was more face-time and not the distractions like email, texting, etc. that we face today. I found the writing a bit choppy early on (short sentences like the book was written at a 7th grade level) but either got used to that or the writing was better in the latter ¾ of the book.
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Arguably the best book I've read all year. Certainly a very informative and inspiring book. He wrote it 30 years ago, but many of the problems he talks about are still prevalent today. It provides a great background and understanding for how and why America and American industry are what they are today. Highly recommend this book to anyone, especially if they are interested in a career in business of industry.
I came to know of this book while I was watching a TV program about failures and making come backs . This book gives you an insight into how deal with spat with your boss in work place. How to develop good products (like mustang). How innovation and people sense are important for businesses to succeed. I think this book is just worth a read.
The crux of the book is where Lee ( Lido Antony) Iacocca gets fired from Ford Motor Company. I really liked the part where it says " once he was the head
I came to know of this book while I was watching a TV program about failures and making come backs . This book gives you an insight into how deal with spat with your boss in work place. How to develop good products (like mustang). How innovation and people sense are important for businesses to succeed. I think this book is just worth a read.
The crux of the book is where Lee ( Lido Antony) Iacocca gets fired from Ford Motor Company. I really liked the part where it says " once he was the head working in the top floor offices , after being fired he had to be contented with working in a small office in a dusty town. The next part of the book deals with how he get into Chrysler and brags on about supporting the government bail out of Chrysler.
Recommended for people facing a career crisis or have been fired ,or want to rebuild their career.
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Re-read this book after many years. Lee's battles with Ford and the stories about the American auto industry will be of interest only to historians. His views on management are still relevant and thoughtprovoking provoking even after 30 years. His fighting spirit and ability to handle insane levels of stress and pressure are amazing and inspiring.
Though initially you can term it to be another rags to riches story. However, the essence of the book is to get a feel of spirit of Mr. Iacocca.
He had a quite successful career with Ford and spent around 32 years there. During his tenure as President, Ford really grew very fast. Many successful products were launched during the period. However, due to his increasing popularity he was unceremoniously thrown out of the company where he worked for 32 years.
Any other typical person would have broke
Though initially you can term it to be another rags to riches story. However, the essence of the book is to get a feel of spirit of Mr. Iacocca.
He had a quite successful career with Ford and spent around 32 years there. During his tenure as President, Ford really grew very fast. Many successful products were launched during the period. However, due to his increasing popularity he was unceremoniously thrown out of the company where he worked for 32 years.
Any other typical person would have broken and shattered. However, Mr. Iaccoca was back in the game within two weeks at Chrysler. Later, he did wonders their too.
Just like John Sculley, Lee Iacocca introduces you into an entire industry, culture and epoch. It is good fun to read. If Iacocca sometimes generalizes, he could not help it; how do you explain the intricacies of a 30 year career into 300 pages? But the sheer scale and hierarchy of the Big Three are so hugely different from Silicon Valley or even the Cola Wars Sculley described. Example: In the 60s, a Ford executive asks Henry Ford for 1.25 million dollars, and yes,that is 1.25 million dollars,
Just like John Sculley, Lee Iacocca introduces you into an entire industry, culture and epoch. It is good fun to read. If Iacocca sometimes generalizes, he could not help it; how do you explain the intricacies of a 30 year career into 300 pages? But the sheer scale and hierarchy of the Big Three are so hugely different from Silicon Valley or even the Cola Wars Sculley described. Example: In the 60s, a Ford executive asks Henry Ford for 1.25 million dollars, and yes,that is 1.25 million dollars, to renovate his office suite. Ford is miffed, and rebukes him to 'make do with three-quarters of a million instead'. Well, our CEO doesn't really even have a private suite. ;)
I am at the part where Lido still describes his Ford GM-ship, when he introduced the Mustang. Next up is Pinto, and I am eagerly looking to the Chrysler bits. :)
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An incredibly enjoyable Business book. It took me a long time to understand the importance of some of the things he has mentioned in the book. 'Communication is everything', 'I went for the bucks', I would never have willingly taken on the Chrysler job and so on. I guess it is in the maturity of life that you discover them to be true.
Read this way back when it came out. By the end, I liked Iacocca the man, respected his contribution to the auto industry, and appreciated his involvement with Ellis Island's restoration. I also remember that he felt that air bags were a bad, even dangerous mandate - Iacocca feared a small percentage would deploy at random, leading to high-speed accidents on freeways - so it is worth remembering that people who are right about some things can be absolutely wrong about others. Now (2008)we face a
Read this way back when it came out. By the end, I liked Iacocca the man, respected his contribution to the auto industry, and appreciated his involvement with Ellis Island's restoration. I also remember that he felt that air bags were a bad, even dangerous mandate - Iacocca feared a small percentage would deploy at random, leading to high-speed accidents on freeways - so it is worth remembering that people who are right about some things can be absolutely wrong about others. Now (2008)we face another historically-huge government bail-out, and we might well wonder if Reagan's 11th hour rescue of Chrysler didn't diminish risk in the minds of capitalists who over-extended credit decades later in the 'collateralize-debt-obligation' industry. A lesson in unintended consequences? Worth reading and thinking about.
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The book is straightforward and highly inspiring. It provides a window into the life of high flying professionals, their struggles and their thoughts. It is well written with depth in the ideas it describes. I would recommend it to anybody who wants to be a successful executive in a big firm.
“Get all the education you can then go out and do something - do anything.”
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“Why don’t we pass a law that says when you borrow money to buy somebody else and cannibalize him, the interest payments on those loans are not deductible? That would get the excesses out of the system pretty fast. Right now, if you want to buy up a competitor, generally you can’t. That would violate the antitrust laws. But if you want to buy a company that does something else entirely, that’s okay. Where’s the sense in that?”
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